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This Shouldn’t Be Easy
We’ve all heard the near-mythic stories about founders who worked 100 hours a week for years while they were starting up their businesses, making incredible sacrifices in every other area of their life before striking gold and rocketing up the Forbes net worth list.
Most of us don’t aspire to be billionaires, or maybe even millionaires. We want to create work we believe in, work that matters and get paid fairly for it.
For many of us, part of the draw is that a life in which we work our own gig appears to be full of more ease, more flexibility, more control over our routines and circumstances.
While we may not aspire to build startups or businesses with massive teams, we understand that setting up our own little business for ourselves will still take work, commitment and sacrifices.
So we take the familiar founder stories and scale them back to suite a smaller-scale operation.
Setting Expectations
We’re not really sure how someone could humanly work 100 hours a week, but 50 or 60 seems manageable, at least while we’re starting up.
We feel like by putting in the long hours, by prioritizing our work over the rest of our lives, we’re following in the footsteps of a long line of entrepreneurs before us.
