The 5 Pillars of Real Marketing

Photo by Tatiana from Pexels

Marketing has an optics problem.

When most people think about marketing, their minds are instantly filled with all the worst kinds of “marketers.”

Telemarketers, accident and injury lawyers, and any of the thousands of less than reputable internet marketers top the list.

But following only a short way behind these paragons of marketing are all of the less…