Why You Aren’t Coming Up With New (or Good) Ideas

Ideas are nothing without action, so the saying goes.

It’s a little glib, but I’m not going to argue with it.

It’s also true, however, that action is nothing without an idea, and more often than not, even action and idea together amount to less than we hoped for or maybe even nothing at all.

It’s a disheartening reality, but as anyone who’s started a business and kept it going for any amount of time will tell you, the first (or second, third, fourth…) thing you try rarely works out as you’d…