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How We Do Things Around Here
Inspired by a recent blog post by Seth Godin, How we do things around here, I wanted to brainstorm and define the principals that guide how we at Counterweight Creative work, and interact with both clients and among our team.
Big thanks to Seth as always for his generosity and inspiration, I’d highly recommend checking out his original post.
We build everything we do on the foundation of kindness.
We believe treating people with empathy, dignity, and respect is essential to creating exceptional work over the long run. If the two ever conflict, we will side with treating people like humans.
If we had to choose between being known for doing the best work in our field and being the best people in our field, we’d choose the second. Luckily, being better people creates better work.
We communicate with openness and vulnerability.
We believe in radical ownership and will take personal accountability when things don’t go as planned.
We are generous with our praise.
We share our knowledge freely.
We will ask for help if we’re unclear, overwhelmed, or incapable for any reason.
If we don’t know, we’ll say so.
