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How to Overcome Content Creation Overwhelm
If you’re anything like most entrepreneurs I know, you’ve probably spent your fair share of time agonizing over which social media platforms you should be regularly posting content to.
You’ve signed up for all of them at one point or another, tried to start the habit of posting regularly, and then most likely, fallen off and given up on all but your one or two favourites. Maybe you even gave up on social media altogether (*raises hand*).
Even when you tried batch creating content and scheduling it to go out in the future, it felt impossible to create the sheer amount of content necessary to slot into your scheduler to post with the regularity you’d like.
Add the fact that you have no idea what kind of content performs best on each of the social platforms, what the strategy for each is, and pretty soon you found yourself bogged down in research before realizing that you were in way over your head.
You decided that social media will have to wait until you could afford to hire a social media marketing agency.
If you’ve been through this before, I’ma tell you right now. You were waaaaay overcomplicating content creation for yourself.
Content creation, even a large amount of it that appears on every major platform, doesn’t need to betime-intensive…
