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Best in the World?
There’s can only be one best in the world, and it had better be you.
Whether it’s your business, your podcast, your book, or anything else, if you’re not competing to be the single best in the world at what you do, why are you trying?
Of course, that’s a lot of pressure.
If there can only be one best in the world, to become that singular talent will no-doubt require you to forsake everything else in your life in pursuit of attaining that status, if you can even muster the motivation to start down the road against such odds in the first place.
But maybe Best in the World isn’t an absolute, objective title.
Maybe you can choose to redefine what you want to be best in the world at, and drill down until it becomes not only attainable but inevitable if you choose to focus single-mindedly on the niche you choose to carve out for yourself.
Think about the best swimmer in the world.
Chances are your brain immediately jumped to Michael Phelps, and for good reason. He’s not only the most decorated international swimmer of all time but the most decorated Olympian of any kind.